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ENTREPRENEURSHIP



"Entrepreneurship", by Robert Hisrich, Michael Peters and Dean Shepherd has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students are exposed to detailed descriptions of 'how to' embark on a new venture in a logical manner. Comprehensive cases at the end of the text have been hand-picked by the authors to go hand-in-hand with chapter concepts. The superb author team of Hisrich, Peters, and Shepherd draw from their distinct backgrounds to create a book that addresses the dynamics of today's entrepreneurial challenges. From Bob Hisrich's expertise in global entrepreneurship to Mike Peter's background as a both a real-life entrepreneur and academic to Dean Shepherd's current research on cognition and entrepreneurial mindset, this book balances the crucial line between modern theory and practice.


Ketersediaan

799PUN12H658.421/HIS/E-1Narotama LibraryTersedia

Informasi Detil

Judul Seri
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No. Panggil
KK/ 658.421
Penerbit McGraw-Hill : New York.,
Deskripsi Fisik
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Bahasa
English
ISBN/ISSN
0-07-115323-3
Klasifikasi
658.421/HIS/E-1
Tipe Isi
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Tipe Media
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Tipe Pembawa
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Edisi
FOURTH EDITION
Subyek
Info Detil Spesifik
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Pernyataan Tanggungjawab

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